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Jay-Z’s Roc Nation has partnered with a South Korean music fintech platform to allow fans to earn money from streaming songs.
The trailblazing opportunity between Roc Nation and Musicow is the first music equity service provider in the United States, according to Billboard. The partnership will allow consumers to invest in music royalties, following Musicow’s model of allowing music rights owners to buy, trade, or sell shares of royalty revenue to potential investors.
The deal has been described as a win-win for fans as music makers will be able to break down royalty revenue into fractions and sell shares of their tracks, while consumers can earn revenue from their favorite artists by investing in music royalties as an alternative asset class.
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“The music industry is evolving into a shared ecosystem where fans and creators can earn together,” Roc Nation Vice Chairman Jay Brown said. “Our mission is not only to support and empower artists by providing the tools and services they need to build a better music ecosystem but also to give everyone access to the financial opportunities the music industry offers.”
Meet Musicow, Roc Nation’s Music Fintech Platform
Founded in 2016 by Woo Rhee, Musicow initially served as a platform for investors to buy and sell stakes in K-pop song copyrights through public auctions or online marketplaces. Since then, Musicow has been dedicated to constructing a superior music ecosystem and forging an extraordinary bond between fans and their beloved artists.
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With Roc Nation’s partnership, U.S. music lovers can obtain partial ownership of songs created by their favorite artists while also earning a share of the revenue generated from sales.
Musicow CEO Woo Rhee cites the Roc Nation partnership as an “incredible opportunity to drive innovation and redefine the future of our industry.”
“I’m confident that together, we have the vision, expertise, and enthusiasm to create transformative progress and unlock limitless potential,” Rhee added.
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When the new platform launches, expected in the first quarter of 2025, early users will get a head start with a free $10 in their Musicow wallet, allowing them to begin earning royalties before the competition. Interested artists can reach out to sign up.
