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Disney Dreamer Riding High With Clothing Line to Inspire Young Entrepreneurs

Jordan Williams (left) with business partner Brandon Iverson wearing Young Moguls Brand T-shirts

Jordan Williams is a business-savvy teenpreneur who’s one-half of Young Moguls Brand: an urban clothing line that promotes entrepreneurship and inspires young people to pursue their passions.

Williams and his business partner Brandon Iverson launched Young Moguls in 2014. For teens by teens, the stylish apparel line sells everything from T-shirts, hoodies, baseball caps, and jogging pants.

In just two years the e-commerce site has become a profitable business. Consequently, the dynamic duo has received enviable media coverage and sought-after speaker engagements.

In fact, the 18-year-old Atlanta native launched his first venture with Iverson when they were just 10 years old. With Kids Toys Inc., they recycled and sold their discarded toys online and to churches.

Buoyed by the success of Kids Toys Inc., at the age of 13, the boys established Making Money for Teens (MMFT), a financial education company. Through their MMFT products, they share knowledge on topics such as investing, starting a business, managing money, leadership skills, and much more.

Young Moguls Brand: Disney Dreamer Riding High With Clothing Line to Inspire Young Entrepreneurs

Jordan Williams (left) with business partner Brandon Iverson wearing Young Moguls Brand T-shirts

A year later they published their first book, Who Needs an Allowance? A Teen’s Guide to Starting Their Own Business. Their goal, Williams says, is to give teenagers financial education that they typically don’t receive at school.

Just months after winning a spot at Disney Dreamers Academy, UrbanGeekz caught up with Williams as he settles in as an undergraduate at Wharton School of the University of Pennsylvania, one of the finest Ivy League business schools in America.

What inspired you to be an entrepreneur?

I developed a passion for entrepreneurship at a young age from following my parents’ example. They started their own companies and encouraged me to do the same. I loved the fact that entrepreneurship gave me the freedom to be my own boss and create my own opportunities. I wanted to be able to work a job that I was truly passionate about and create businesses that would impact my community.

Tell me about Young Moguls Brand?

Young Moguls Brand is an urban clothing line that promotes entrepreneurship. All of our products are thoughtfully designed to inspire young adults to pursue their dreams. Our goal is to motivate our customers to be independent and pave their own path towards success.

Why is it so important for teens and young people to know about entrepreneurship?

Entrepreneurship opens up doors to endless opportunities. It gives you the freedom to chase your passion and have creative control. As an entrepreneur, you get the chance to be your own boss and keep all of the profit from your hard work. Entrepreneurship also impacts your surrounding community. Entrepreneurs have the power to create businesses that positively affect society and give back to the community.

How has attending Disney Dreamers Academy helped your brand?

DDA changed my mindset and helped me realize the endless possibilities for Young Moguls Brand. After experiencing Disney Dreamers Academy, I was able to think outside the box and fully understand how I could reach my dreams. My business partner, Brandon Iverson, attended DDA in 2015. We both applied all the information we learned at DDA and as a result, Young Moguls Brand has experienced major growth over the past few months.

What was it like appearing on Steve Harvey’s show?

Being on Steve Harvey’s show was an unforgettable experience. I’m a big fan of the show and I watch it every week. When I left Disney Dreamers Academy, one of the goals I wrote in my journal was that I wanted to be a guest on the Steve Harvey show one day. It’s still unbelievable to me that I was brought on the show a few weeks later. It was very motivating to see that Steve liked our brand and believed in our dream.

Am I right in saying you’re now at college?

Yes, I recently graduated in May. I am attending the University of Pennsylvania and studying Business Management at The Wharton School. I’m excited to be living in Philadelphia and getting the opportunity to challenge myself in Wharton’s respected program.

What are your future aspirations?

In the future, Brandon and I plan to continue developing and expanding Young Moguls Brand. We plan on creating more products and also collaborating with local organizations and charities. I also hope to start my own marketing agency in the future to help companies build their brands.

Follow Kunbi Tinuoye on Twitter@Kunbiti

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Kunbi Tinuoye
Kunbi Tinuoye
Kunbi Tinuoye is the founder and CEO of UrbanGeekz. Previously, she worked as a News Correspondent for NBC’s theGrio. Prior, she was a senior broadcast journalist for the BBC in London. Tinuoye currently sits on the SXSW Pitch Advisory Board and CES Conference Advisory Board. She is a key player in the Atlanta tech startup ecosystem and serves as a mentor for Comcast NBCUniversal’s The Farm Accelerator. Tinuoye has received several awards and accolades, including being honored with a Resolution from the Georgia Legislative.
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