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The Importance Of Relevant Web Design

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Photo Credit: #WOCinTech Chat

Of course, your website should be filled with content that’s relevant to your users and the website itself. But, have you ever considered the overall design of your site? Unfortunately, a lot of website owners don’t, which can severely hamper the potential to grow.

In today’s world, most people will use a do-it-yourself website builder or tool to get their work done. Of course, this sort of tool makes life much easier. They don’t make you use code, so you don’t have to learn any programming languages. They handle hosting and your domain, so you don’t have to be a tech genius to get setup. And, they make your SEO easy, so you don’t have to learn that skill, as well.

Unfortunately, though, services like Wix and Squarespace simply don’t offer enough customizability for a lot of people. They allow you to choose your own theme and template, but for there you have to stick to their constraints. Most pages will end up looking very similar, and you won’t be able to include fancy add-ons like animations and transitions. You also won’t be able to change the website very much in the future, without redoing most of the work that you put into it the first time around.

Most of the time, these services can’t use javascript applications or server-side scripts on your website. This means that forms, certain media/content, and any application you want won’t be possible. It’s too easy to compromise when it comes to these areas, to save some money. But, when your website’s identity is a stake, it’s worth making an investment.

The best way to get around this is to go a specific as possible. This means ditching the website builder, and going for a proper web developer to build the site for you. It doesn’t matter the type of website that you want to run; you’ll be able to find a specialist developer who can make the dream a reality. Even if your requirements are as specific as credit union web design, you’ll still find a host of options available.

Using a service like this will make it possible to have your website designed around your business and not compromises. It will allow for unlimited customizability, in every single area of the site. If you wanted to, you could have every single page entirely unique.

It helps on a more technical level, as well. The SEO that website builders provide is adequate, but nothing beats having a professional handle it. For SEO to be truly effective, it needs to be written in a very specific way, and tailored to the site. If this is ignored, you simply won’t be able to get the same rating in search engines. Having relevant SEO as a great way to ensure that your website is getting as many hits as possible.

Hopefully, this will help you to build a website that is much more relevant to the content that you want to share. This is especially important for any business based website, but it can benefit any type of website.

Image: WOCinTech Chat

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    UrbanGeekz Staff
    UrbanGeekz Staff
    UrbanGeekz is the first to market tech blog focused on covering content from a diverse and multicultural perspective. The groundbreaking videocentric multimedia platform covers technology, business, science, and startups.