Kelly Burton and UrbanGeekz have teamed up to deliver KB’s Business Book Review Series. Why? Because there is nothing geekier than dishing on biz books!
The weekly video series promises to give viewers the low down on the must-read business books. Kelly will help you navigate this summer’s top reads so you’ll be able to step up your game in business and in life.
Just a few of the treats we have covered include Originals, Elon Musk, Predictably Irrational, The Art of Startup Fundraising, and much more. In today’s installment, Kelly gives her take on a business mogul who escaped his circumstances to build one of the world’s most respected brands…
“Which business icon grew up in the projects of Brooklyn, NYC, escaped his situation via a football scholarship and went on to build one of the most successful global brands in a generation?” asks Kelly.
“The answer is Howard Schultz, President and CEO of Starbucks. In Pour Your Heart Into It, Howard Schultz shares what it takes to launch a successful brand and how he worked to create a culture that thrived on product excellence, employee satisfaction, and delighting customers. This book left me inspired and in this review, I share why I think it’s a great read for just about any entrepreneur or small business owner who is looking to build a company that lasts.”
Kelly Burton Ph.D. is an accomplished entrepreneur with over a decade’s experience launching and scaling start-up companies. She is the founder of Bodyology, a tech-based clothing line and Nexus Research Group, a social research firm. Burton is also a columnist for UrbanGeekz.
Follow Kelly Burton on Twitter @iamkellyburton or at kellyburton.net