The weekly video series promises to give viewers the low down on the must-read business books. Kelly will help you navigate this summer’s top reads so you’ll be able to step up your game in business and in life.
Just a few of the treats we have covered include Originals, Elon Musk, Predictably Irrational, The Art of Startup Fundraising, and much more. In today’s installment, Kelly gives her take on a business mogul who escaped his circumstances to build one of the world’s most respected brands…
“Which business icon grew up in the projects of Brooklyn, NYC, escaped his situation via a football scholarship and went on to build one of the most successful global brands in a generation?” asks Kelly.
“The answer is Howard Schultz, President and CEO of Starbucks. In Pour Your Heart Into It, Howard Schultz shares what it takes to launch a successful brand and how he worked to create a culture that thrived on product excellence, employee satisfaction, and delighting customers. This book left me inspired and in this review, I share why I think it’s a great read for just about any entrepreneur or small business owner who is looking to build a company that lasts.”
Kelly Burton Ph.D. is an accomplished entrepreneur with over a decade’s experience launching and scaling start-up companies. She is the founder of Bodyology, a tech-based clothing line and Nexus Research Group, a social research firm. Burton is also a columnist for UrbanGeekz.