Blogging is a remarkable industry that many people could probably never have predicted before the rise of the internet age. The idea of being able to make a career from writing about your own life or things that interest you might once have seemed practically impossible, and yet here we are. New blogs are springing up every single day writing about everything from food to technology to parenthood. However, the fact that there are more and more blogs appearing all the time means that it’s often a lot more difficult than it used to be for any single blog to stand out from the crowd. Luckily, if you’re trying to get people to care about your blog, while it might be a challenge, there are things that you can do. Here are a couple of ways that you can help your blog stand out and retain readers in an increasingly competitive environment.
It might sound a little bit shallow, but most people will make up their minds about whether or not they want to engage with your blog without ever reading a single word of it. The reality is that there are so many different blogs online that if someone took the time to read every single one they came across, they’d never have time for anything else. Because of this, if someone’s trying to find a blog that they might like, the first thing they’ll pay attention to is its design. If you want people to engage with your blog, then you need to make sure that it’s attractive and well designed. Luckily there are places like www.WebsiteBuilders.com where you can go to compare different website building services to find which is right for you. These kinds of services allow you to create functional and beautiful websites without having to know a single line of code.
Of course, once they’ve decided that they like the look of your blog, the thing that any reader is going to be concerned with is what the content of it is like. This is where the real work comes in because this is something that you have to keep to a high standard at all times. The best thing to do is to practice writing in an engaging and dynamic way until it’s basically second nature to do so. That way your readers will have something to engage with that isn’t just going to be the same old tired cliches over and over. When you’re surrounded by hundreds of blogs writing about the same things as you, you need to make sure that your writing sets you apart from everyone else.
Running a blog might seem like an appealing career to a lot of people because it’s easy. However, the truth is that if you really want to turn blogging into your career, you’ve got to be willing to put in a great deal of hard work and effort all the time. If you want to earn a living from it, it’s simply not something you can afford to take lightly.
Black and Latinx Founders featured in 'Founding in Color'