Whether you blog for business or as a hobby, you will no doubt always be trying to grow your audience and readership. The more readers who visit your blog will open all your content up to a variety of people. And you never know all the exciting opportunities that they may bring! So as you can see, you should always be working on the growth of your blog’s audience. Ready to continue working on this through 2017? Here are some great tips that you will need under your belt.
The Internet is made up of various communities. Especially the blogging world! No matter what you blog about, I’m sure that you will be able to find other like-minded bloggers. It is crucial that you find your blogging community and become active in it. This includes commenting on other blogs and getting involved in conversations on social media. By being active in online communities, you will be extremely visible to potential new readers. It’s a great way to get your name out there and to find other bloggers who are happy to promote your content. Just remember to return this favor!
One of the main aims of bloggers is to get all of their content shared as widely as possible. This is one reason why social media is incredibly important these days. After all, a single tweet can end up going viral and can show your content to potentially thousands of people! As a result, bloggers are continually looking for shareable content and material. And there is nothing more shareable than video content. So start thinking about making your own videos to upload to YouTube that you can then share with your followers. You’ll be surprised to see just how much your YouTube growth can influence your audience size!
We all have various preferences regarding how we follow our favorite blogs. Some of us like to keep up to date using a platform such as Bloglovin’. Others may prefer to stay in touch with blogs using their regular newsletters. Because everyone has various preferences, it is important that you give your readers a range of ways to subscribe and follow your blog. So be sure to sign up for Bloglovin’, social media, and newsletter tools. Each of these platforms is opening up your blog to different readers.
This is a tried and tested way of winning over more blog readers. Unfortunately, these methods seem to be used less and less these days. But we’re predicting that they make a big comeback in 2017! The best way to start with your own giveaways and competitions is to team up with a local business who wants more exposure. You can offer to give away their products in your competitions. That way, you are exposing both your blog and their company. Most companies will pay blogs to do this. At the very least, you will get to keep some items for yourself for free!