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The Farm Atlanta Accelerator Ends Epic Demo Day With Big Announcement

The Farm Atlanta Accelerator Ends Epic Demo Day

Fueled by passion and poised for disruption, ten early-stage startups took to the stage at the Coca-Cola Roxy in The Battery Atlanta for The Farm Accelerator’s Demo Day last Friday night.

The culmination of 12 weeks of hard work, the pitches demonstrated how the tech ventures were ripe and ready for market according to Managing Director Burunda Prince-Jones.

Many presentations described squashing milestones by program’s end, including a seven-figure contract secured by two HBCU graduates (Morehouse and Spelman) for their platform unboXt.

UnboXt is the first and only dynamic matching software that measures compatibility between a hiring team and candidate, according to its website.

“This opportunity gave me an awesome network to grow,” said Kendra Ward, Co-Founder and Chief Operating Officer. “It was an awesome experience because The Farm was very supportive. Comcast was so supportive. They made sure we had no excuse to fail.”

The other nine participants in the program included Divvi, Last Bottle, The Labz, Civic Eagle, Optikal, Roborus, SmartTones Media, Rapid Replay, and SmartPump.

From a startup that makes recycled clothing to a blockchain platform working on a solution that could save the music industry billions of dollars, these dynamic founders presented innovative solutions to some of life’s most pressing problems.


In addition, The Farm management team also showcased clever video spots that made the audience laugh between video clips that shared the personality and journey of the founders through the program. Seema Mody, CNBC Global markets reporter, also shared some special remarks on the importance of innovation in Atlanta and the global economy.

However, it was an announcement by Prince-Jones outlining a three-year, strategic global partnership with leAD (Legacy of Adi Dassler), a Berlin-based global sports entrepreneurship and investment platform focused on funding and nurturing early-stage sports startups, that was an unexpected highlight of the event.

The Farm Atlanta's Demo Day-Accelerator-UnboXt

unboXt co-founder Isaac Atwater up on the stage [Photo Credit: Tim Harman of Harman & Hall]

This is a huge development for the city’s newest accelerator and incubator in only its first year.

“This partnership means we get to expand and amplify all our teams,” said Prince-Jones. “We can use their mentors and investors. Now, not only in Atlanta, but we will have mentors in Berlin. It could not have come at a more perfect time.”

The success of the inaugural cohort and this new development will surely mean big things for the entrepreneurs coming who embark on the second cohort of the program.

Applications to participate in the Fall 2018 accelerator program open are now open.

Video edited by Kennedy Crenshaw, follow Kennedy on Twitter @kennedy_crensha

Main Image [Photo Credit: Tim Harman of Harman & Hall]



    Carlyn Pounders
    Carlyn Pounders
    Carlyn Pounders covers technology, business, and entrepreneurship at UrbanGeekz. She joined in 2017 after graduating from Georgia State University, where she was News Director at Georgia State Television.